THE PSYCHOLOGY OF SEARCH
A creative entrepreneur’s guide to how search engines work and how they interpret websites.
Presented by Nate Padavick
This workshop—live on Zoom—will give you a deeper understanding of how search engines work—the psychology of search engines—and how they interpret websites.
Your website should be your most powerful marketing tool—but is it working for you? This workshop—led by Nate Padavick, a fellow creative with 20+ years of freelancing experience—will cover 10 key factors that make websites great, from SEO and user-friendly design to building trust with an audience. This hands-on workshop includes practical exercises to help you identify small website changes that will create a stronger reflection of your entrepreneurial practice.
Whether you’re a creative, a consultant, or a small business owner, you’ll leave with actionable insights to refine your website, boost its effectiveness, and turn visitors into clients. Perfect for entrepreneurs ready to level up their online presence!
What makes a website great?
- It’s focused.
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It’s safe.
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It’s mobile.
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It’s fast.
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It’s useful.
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It’s easy.
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It’s optimized.
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It’s credible.
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It’s fresh.
- It’s trusted.
Nate will show you why each of these factors are important. You will understand what you can do to ensure your website meets this set of criteria—and becomes great!
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Nate & SalliCo-founders, siblings, and freelance illustrators
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